Articles by Jaime Martinez
Tendam partners with Shaws to bring Cortefiel to Ireland
With the foundations of its immediate future clarified following the arrival of Emirati firm Multiply Group as the company’s new majority shareholder, Spanish group Tendam has continued to advance its international expansion plan, this time with its flagship brand, Cortefiel. The brand formalised a partnership with Shaws Department Stores for...
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100-Store milestone in the United States: Zara opens flagship store in Los Angeles
Spanish fashion giant Inditex continues to deepen its commitment to the U.S. market, reaffirming its strategic focus despite ongoing uncertainties surrounding the region. As part of its consolidation strategy, the company has opened a new flagship store for its leading brand, Zara, in Los Angeles – an opening that brings both Zara and its parent...
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Paris Fashion Week Men's: Jonathan Anderson’s debut at Dior and Saint Laurent’s return
The Fédération de la Haute Couture et de la Mode (FHCM) has unveiled the provisional calendar for the upcoming Paris Fashion Week Men’s (PFWM), to take place from June 24 to 29. A highlight of the week will be Jonathan Anderson's highly anticipated first show at the helm of Dior's menswear collections, as well as the debut of Spanish brand...
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Inditex strengthens presence on Oxford Street with Massimo Dutti and Oysho
Madrid – Oxford Street is where you can truly feel the beat and pulse of the UK capital’s authentic commercial activity. It is the city's main commercial artery and one of the most vibrant shopping streets in the world. Spanish fashion multinational Inditex has just revamped its image and offering there. It has reopened the flagship store of its...
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Tropicfeel appoints former Nike executive Peter Hudson as Creative Director
Madrid – Tropicfeel, the emerging fashion firm from Spanish entrepreneur Alberto Espinós, is taking a decisive leap forward in its brand-building process with the appointment of Peter Hudson as creative director. The American will bring everything he learned during his two decades with the innovation and development team at sports multinational...
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Recover partners with US-based Intradeco to build a recycled fibre plant in El Salvador
Madrid – Spanish company Recover, the spin-off of Valencian firm Hilaturas Ferre specialising in the production of recycled cotton fibres, continued to expand its operations. It sealed a strategic partnership with US-based Intradeco. This alliance aims to boost both companies' business models in the Americas sustainably. It will do this through...
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Israeli firm MySize buys Spanish resale platform Percentil
Madrid – Spanish second-hand clothing platform Percentil has been saved from liquidation by its acquisition out of bankruptcy by Israeli technology company MySize. MySize, specializing in measurement services and AI-based solutions, aims to become a leading player in the European second-hand fashion sector, encompassing both C2C (Consumer to...
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Jacquemus opens summer with pop-up and ‘beach club’ in Ibiza
Madrid – The French fashion house Jacquemus kicked off the summer season of 2025 with the opening of a pop-up in Ibiza. The temporary shop opened its doors on the island until the end of the season, in the idyllic Cala Jondal. The label also set up a unique “beach club” on the fine sands and in front of the blue, crystal-clear Mediterranean...
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Zara’s 50th birthday becomes day of protest for Inditex employees
To mark the 50th anniversary of Zara, employees from various fashion chains owned by the Spanish Zara parent company Inditex took to the streets in La Coruña, Spain. They protested against what they see as a “gradual” reduction of their labour rights by the company's management. The group is publicly accused of deliberately disadvantaging sales...
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Zara celebrates 50th anniversary with Steven Meisel video
May 9, 2025, marks the 50th anniversary of the opening of the first Zara store. Inditex and the fashion chain are celebrating this event with the renovation of the first store and the release of a video directed by Steven Meisel, featuring 50 iconic models, including Amber Valletta, Twiggy, Carla Bruni, Cindy Crawford, Linda Evangelista, Marisa...
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